I had an interesting experience with AI today.
I wanted to share with some of my members how to turn a PDF lead magnet into an interactive quiz funnel.
I was doing some research when I came across this …
“Key benchmark comparison: ebooks/PDFs convert around 4-8% (with only ~12% of downloaders ever finishing them), vs. quizzes averaging 20-40% start-to-lead, with top performers reaching up to 60%”
If you got any marketer in your blood, those numbers turn you on.
So I thought I'd run over to Lovable, my favorite AI tool, and create a quick quiz funnel from a PDF.
I uploaded the PDF. I gave it a prompt that I thought was pretty intelligent, and the result was... ugly.
So opened a new tab, uploaded the same PDF, and said this to Lovable: “Turn the attached PDF lead magnet into an interactive quiz”
The results were night and day.
Here's a link to the interactive quiz that Lovable created from the PDF and that short prompt.
NOTE: I’m not selling anything at the site so you are safe to take a look. :-)
Want to learn to do this for your business?
If enough people reply to this email and say, "Show me how" I will set up a Zoom and do a free teaching for you.
My gift to you. I just need to know that you're actually interested in it.
So you too can take lead magnets that are not performing now and turn them into quiz funnels that will blow you away (and blow up your list!)
Because converting underperforming assets into rock star performers is a beautiful thing indeed!
Thanks for reading.
Charlie